Build your Personal Brand to tap into a wider audience and generate more business for yourself, and your organisation on the LinkedIn platform. Join Dr. Jerome Joseph, World No. 2 (2022) in Branding, as he shares his insights from 28 years of experience, in over 37 countries with more than 1,000 brands. In his 25 years of coaching, he noticed that when it comes to LinkedIn, his clients faced the following challenges
In his 25 years of coaching, he noticed that when it comes to LinkedIn, his clients faced the following challenges
8 sections • 8 lectures • 2h 44m total length
Synopsis: What is your strategy today? What could you be missing out on? In this module, you will meet Jordan and find out what he needs to change to realise that he is the CEO of his OWN brand. Don't make the same mistakes he did!
Synopsis: In this module, you will find out how to TURN ON your PERSONAL BRAND in LinkedIn. Here, we introduce you to the Turn Me On LinkedIn Approach Model and how it can significantly make your LinkedIn journey easier. You will also learn what the 5Cs are and how it can pave the path to a successful Personal Brand on LinkedIn.
Synopsis: "Use your LinkedIn to tell Your Story." The first thing that you need to do is to Create- the foundation of every successful strategy in LinkedIn. In this module, you will learn how to create the Look, Language and the Love EFFECTIVELY!
Synopsis: In this module, you will learn how to make the connections, keep the connections and grow the connections. Connect with prospects and sustain the relationship with a few simple, habitual steps.
Synopsis: We all know that CONTENT is KING, but what content can propel your personal brand in the LinkedIn space? What content are most relevant to LinkedIn's audiences? How do you begin and launch your content?
Synopsis: Collaboration is just one of the THREE things that you need to do to make the LinkedIn community work to your advantage. In this module, you will learn about the difference of the three and how to make each of it work for your personal brand.
Synopsis: Why invest in paid features of LinkedIn? Find out how to use these features to gain advantage over your competitors. In this module, you will learn that spending for these added features can benefit you in many ways.
Synopsis: Congratulations! You are almost done!Are you ready to apply your learnings on LinkedIn? Here are some key points to remember when building and launching your Personal Brand!